Innovation Management Blog

Learn how BT manage the business impact of innovation

Brightidea Innovation Management Software

Following on from our post earlier this week about Synthesize, the Brightidea annual user conference, we thought we'd share a video from last year as a form of inspiration.

In the video below, Steve Healey from BT shares how they have created a culture of innovation within the organisation and how they work with innovation management software.

One takeaway from the talk that we'd like to highlight is that BT track the business impact of their activities. This is a key requirement when working with innovation but often overlooked.

But we'll not bang that drum today, it's another post.

The presentation from Steve is below and if you are interested in attending Synthesize this year or would like to learn more about the event, This email address is being protected from spambots. You need JavaScript enabled to view it. .

How BT manage the business impact of innovation

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We help organisations work smarter and more efficiently with innovation. We do this as a partner to Brightidea, the global leader in innovation management software.